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Sanrio Privacy Policy


About SanrioEurope.com

SanrioEurope.com is the on-line destination where Sanrio collectors, fans and shoppers in Europe can learn about Sanrio characters, see the latest Sanrio products and events, and locate stores. We respect the privacy of all guests at our site and understand our particular responsibilities for maintaining the privacy of our younger visitors. Thus, we strive to maintain a web site that requires collecting only a minimum amount of information from our guests.

Children's participation

Sanrio requests that children consult with their parents before sending materials to SanrioEurope.com. We encourage parents to monitor their children's online use, and to help us protect their privacy by instructing them never to provide their full name, address and other personal information without their parents' permission.

What information do we collect?

In all cases except where clearly stated, information we collect is limited to non-personally identifiable information. If we do ask for personally identifiable information, we will always let our guests know the reason we are collecting this information and what we plan to do with it. For example, we may at a future date conduct an on-line sweepstakes in which adults and children participate. Prior to that sweepstakes being announced, we will update this privacy policy to explain what information will be collected and how we will communicate with the child’s parent or guardian with regard to it.
Sanrio may collect email addresses and other personally identifiable data about visitors when such data is voluntarily submitted to SanrioEurope.com - for example, when visitors send us email. Sanrio does not sell or otherwise disclose such information outside the company. We use such information to better understand visitors' use of sanrioeurope.com and to support the transactions made on sanrioeurope.com. We may provide this data, in aggregate form only, to other parties for marketing, advertising or other uses. We generally use email addresses and other personally-identifiable information to contact visitors who communicate with us. For example, we reply to email questions from visitors via email.

Sharing personal information.

Information collected at sanrioeurope.com will not be shared, sold or traded outside of sanrioeurope.com.


Cookies are information files that your web browser will place on your computer when you visit web sites. Certain non-personal information is recorded by the standard operation of sanrioeurope.com's internet servers - for example, the type of browser and operating system the visitor is using and the domain name of the visitor's internet service provider. We use such information primarily to provide an enhanced online experience for our visitors. We also use it to perform internal reviews of the number of visitors to the site, but only in an aggregate and non-personally identifiable form.


SanrioEurope.com takes appropriate precautions to ensure that any personally identifiable information we collect is secure, from electronic security systems and password protections to limiting the number of people who have physical access to the database servers

Questions, comments or concerns

If you have questions, comments or concerns about any of SanrioEurope.com's privacy policies or practices, please contact us. As the on-line medium and the SanrioEurope.com site change, so may this privacy policy. However, our basic goal of respecting and preserving our guests' privacy will not.


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