news / May 18, 2016

Which Sanrio character do you prefer?

My Melody, Little Twin Stars, Hello Kitty??

Get the chance to vote for your favourite character until the 20th of June 2016 and you can win some Sanrio goodies for your participation!

VOTE NOW!read more

news / May 9, 2016

On the weekend of the 23 – 24 of April, Hello Kitty and Gudetama were part of the spring celebrations under the Sakura at the Jardin d’Acclimatation at Paris, in France…. read more

news / April 27, 2016

On the 16th of April 2016, Hello Kitty celebrated an important Japanese event in Stockholm: Cherry Blossom Day.

The Cherry Blossom Day event in Stockholm was inaugurated by Hello Kitty together with the chairman of the Japanese association and the Japanese Ambassador…. read more

news / April 21, 2016

On the 1st June, Hello Kitty is stopping by her hometown of London to unveil a Hello Kitty pop-up cafe at Soho’s popular Cutter & Squidge bakery.

The all-natural bakery will transform the basement of their Soho based café into a secret garden themed Hello Kitty paradise, where fans will be able to indulge in a sumptuous Hello Kitty Afternoon Tea and enjoy lots of fun photo opportunities.


Destined to become firm favourites are Mama’s Homemade Apple Pie Biskie,… read more

news / April 20, 2016

Sanrio, in partnership with ECVacanze and Nestle Gelati Motta, are proud to announce the launch of three fully themed Hello Kitty holiday homes in Italy, which are bookable now for stays this summer.

Two of the holiday homes will be near Lake Garda in ECVacanze’s Altomincio Family Park, with the third located near Rome in the I Pini family park. Nestle Gelati Motta has been a long standing Hello Kitty licensee in the ice-cream category and decided to extend this partnership to a fully branded experience,… read more

news / December 8, 2015

What better way to spend those cold dark days after New Year’s Eve than experimenting with a little DIY nail art indoors? We are thrilled to be launching a collaboration with OPI in January and here’s what you need to know about it!… read more

news / December 7, 2015

On the 3rd October, Hello Kitty, My Melody and Little Twin Stars made their catwalk debut as part of Olympia Le Tan’s Spring / Summer 2016 show, entitled ‘A Sentimental Journey’…. read more

news / September 29, 2015

On September 27, Hello Kitty joined her Hello Kitty Run Team to attend the Color Run by Desigual Valencia 2015, the unique paint race hosted in 50+ countries which was in its first year in the Spanish city…. read more

news / September 28, 2015

Hello Kitty was the special guest on September 22 at the “Chi è Chi del Giornalismo e della Moda 2015 Awards”… read more

news / June 21, 2015

Sanrio presented “Hello Kitty X Oxfam” inside the GAP store in Milan city center, where Hello Kitty herself participated in the workshop dedicated to young pastry chefs from six years and up, with the theme “White Choco Pistachio Cookies,” with smiles, photos, and sneaking in what she loves most: cookies…. read more

news / September 22, 2015

Milan Saturday, September 5 – Mondadori Megastore Piazza del more

news / July 6, 2015

2015 marks Hello Kitty’s year of kindness in the UK and France…. read more

news / May 4, 2015

Hello Kitty joined the tea ritual as the Official Ambassador of the pavilion for Expo 2015 and a testimonial of Japanese Culture, alongside Japan’s Minister of Agriculture Yoshimasa Hayashi and Chief Expo Commissioner Bruno Pasquino…. read more

news / February 21, 2015

Selfies with Hello Kitty at Katy Perry’s Prismatic World tour in Europe were posted on the #hellokittyfanzone Instagram and Facebook accounts…. read more

news / May 3, 2015

AC Milan x Hello Kitty. Is this the strangest soccer story ever?

The idea behind this partnership lies in combining a female soul with a top level male sport. This terrific partnership between A.C. Milan and Sanrio… read more

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